I’m fed up with get-rich-quick schemes—especially the new trend of entrepreneurial leadership get-rich-quick schemes.
For example, I attended an event that was supposed to be about entrepreneurship, leadership, and making a difference. The biggest lesson they shared was how to post on Instagram. From my perspective, that’s just not true leadership. I want to talk about how to make a real difference in a leadership role.
Now, don’t get me wrong. In today’s day and age, social media influence is crucial to spreading your message. You need to know how to post on Instagram if you want to share your leadership skills with the rest of the world. The point is, learning how to post a status is not leadership; it's marketing.
True leadership is mentoring the people you’re working with. It’s helping them see how to connect the dots between who they are and who they could become. It’s about always moving humanity forward and creating a humanitarian-plus mission. No matter your situation, you can bring your values, integrity, and talents to what you’re doing.
How do we achieve this? I have a few simple tips to help you embrace the positive qualities of entrepreneurship, become the leader you’ve always wanted to be, and make your company stand out. I want you to love what you do, so let’s get started!
Tip one: See everyone as collaborators.
Instead of seeing everyone as competition, view others as potential partners. If someone does something better than you, find out how you can learn from them. If they do something similar to you, look for ways you can work together to boost both of your businesses.
I work with a number of collaborators whom I consider brand ambassadors. We all have similar missions and we’re dedicated to spreading our messages, which means if we work together, we can reach a larger audience and bring more brand awareness to both of our companies. It’s a win-win!
Here’s a quick exercise to help you identify possible collaborators. Reflect on these questions: What companies in your industry do you often compare to your business? What companies have you interacted closely with in the past? Create a list of companies you would want to be your brand ambassadors based on those questions.
Tip two: Bring forth what is inside of you.
Entrepreneurship is all about drawing on your talents and strengths and using them to make a difference in the world. Bring forth what is inside you, and don’t worry about what others want you to be. Instead, focus on the talents and skills you already possess and how you can use them to set your business up for success.
What I mean by this is that you can embrace your strengths to make an impact in your industry. For instance, I’m a debt collector who is naturally talented at communication. When I put my focus on my communication knowledge and work to teach other debt collectors what I know, it keeps me on a career path that I’m passionate about and proud of, and it allows me to build a specialized brand that stands out in my industry.
If you want to learn more about how I use communication to enhance my leadership skills, check out my communication course today.
Ultimately, when I aligned my vision with my talents, I saw immeasurable growth in my business.
Tip three: Mind your mission.
As I mentioned before, you can incorporate your values and talents no matter the situation. Keep your principles and core mission in mind when you’re forging your path, even if you work in an industry that has a stigma. There’s always something that can be changed to align with your mission.
A few years ago, I created a vivid vision for my business; this document outlined my company’s core values and our goals for the next few years. I make sure to always align what we’re working on with the vivid vision to make sure we’re remaining true to our mission and delivering service that matches our proclaimed values. When you keep your mission in mind and make sure it shows in everything you do, people truly notice and respect it.
If you want more information on creating a vivid vision, you can download my FREE guide here.
If you don’t have a recorded mission statement or values, that’s okay! Now is the time to find what’s the most important to you as a business owner, write it down, and market yourself with those attributes in mind. When you tell the world what your values are and then walk the talk, it really makes a difference.
Those are my top three tips to elevate your leadership. If you follow these tips, others will admire your business because it will be led with integrity and passion. Follow these tips, and you can make a real difference.
While you're here, make sure to check out my new course, The Communication Code for Customer Service. This course is your ticket to effective communication in all aspects of business.
This post was originally featured on Forbes.com.